What is it?
A Self-Paced, On-Demand Web Analytics Certification training where you will learn the in’s and out’s of Web Analytics through our on-demand training classes, custom hands-on project, quizzes and more. You get 12 months of unlimited access and is 100% online!
How does it Work?
Watch the training videos, complete the quizzes, and submit an independent project. You also get 6 mentoring calls (for 30 minutes each) while you work on your certification. Once you have submitted all the work, you will receive a certificate of achievement to demonstrate that you have become a certified Web Analytics strategist.
Components of a Successful Web Analytics Strategy
Fundamentals of Web Analytics
Getting Started with Analytics - Data Collection Methods & Site Tagging
Web Analytics for Site Optimization
Web Analytics for SEO & SEM
Web Analytics for Social Media
Top Analytics Reports for your C-Suite
Working with Segments on Google Analytics
Measuring Email Marketing & other Multi Channel Marketing
Configuring your Google Analytics
Building a Web Analytics, Data Driven organization
Building your Web Analytics Dashboard
Tag Management for Digital Marketing
Future of Google Analytics with Universal Analytics